technology in media
Television, other viewing technologies, and the media are very important to the success of the Tour De France’s popularity. As time went on more media technologies were invented, that have overshadowed newspapers which didn't travel very far and give much media, just like hearsay. These technologies are: radio, television, and internet streaming all of which have been enhanced and refined over the years by the advancement of quality, and capability of broadcasting events like the Tour De France.
As mentioned earlier, the Tour De France was a publicity stunt created to increase the circulation of the french newspaper L’Auto. This just shows the immense connection the Tour De France has had with all sources of media. The relationship between the two ensured coverage for the Tour De France, and is essentially a symbiotic relationship where one survives and thrives because of the other (http://www.history.com/news/the-birth-of-the-tour-de-france-110-years-ago) (http://en.wikipedia.org/wiki/Lance_Armstrong).
Originally during the first years of the Tour De France, it was only to be followed by journalists from L’Auto to ensure that their relationship remained strong. Eventually in 1921 other regional and foreign papers were allowed to report it (http://en.wikipedia.org/wiki/Tour_de_France).
In 1929 a huge leap in technology allowed for the first live radio broadcast of the event. This allowed for more publicity of the tour and increased its popularity. They used telephone lines, and on July 12, 1932 they used a recording machine to capture the sounds of the riders crossing col d'Aubisque in the Pyrenees and transmitted the sound later
(http://en.wikipedia.org/wiki/Tour_de_France).
The first time the event was broadcast on television was in 1948, and had to be shown a day after the initial stage was released. The event was filmed by the national TV channel using 16mm cameras attached to a Jeep to keep up with riders. Following this the film was taken to Paris and edited to be shown the following day of the stage that was filmed. Then the first live television broadcast was on July 25, 1948 on the finish line of the 45th Tour De France. And on July 8, 1958 the first coverage from the sidelines of the race took place, and then in 1963 full coverage of the race was a reality. The Tour De France is so popular that it takes up majority of channels and stations that broadcast it’s air time. The Tour is typically covered from mid morning until early evening, depending on location. The competition for broadcasting rights in France and internationally are one of the largest sources of budget for the Tour De France and has continued to do so. Through the introduction of live broadcasting the Tour De France continued to gain profit, and success to become one of the most popular sporting events in the world (http://en.wikipedia.org/wiki/Tour_de_France).
As mentioned earlier, the Tour De France was a publicity stunt created to increase the circulation of the french newspaper L’Auto. This just shows the immense connection the Tour De France has had with all sources of media. The relationship between the two ensured coverage for the Tour De France, and is essentially a symbiotic relationship where one survives and thrives because of the other (http://www.history.com/news/the-birth-of-the-tour-de-france-110-years-ago) (http://en.wikipedia.org/wiki/Lance_Armstrong).
Originally during the first years of the Tour De France, it was only to be followed by journalists from L’Auto to ensure that their relationship remained strong. Eventually in 1921 other regional and foreign papers were allowed to report it (http://en.wikipedia.org/wiki/Tour_de_France).
In 1929 a huge leap in technology allowed for the first live radio broadcast of the event. This allowed for more publicity of the tour and increased its popularity. They used telephone lines, and on July 12, 1932 they used a recording machine to capture the sounds of the riders crossing col d'Aubisque in the Pyrenees and transmitted the sound later
(http://en.wikipedia.org/wiki/Tour_de_France).
The first time the event was broadcast on television was in 1948, and had to be shown a day after the initial stage was released. The event was filmed by the national TV channel using 16mm cameras attached to a Jeep to keep up with riders. Following this the film was taken to Paris and edited to be shown the following day of the stage that was filmed. Then the first live television broadcast was on July 25, 1948 on the finish line of the 45th Tour De France. And on July 8, 1958 the first coverage from the sidelines of the race took place, and then in 1963 full coverage of the race was a reality. The Tour De France is so popular that it takes up majority of channels and stations that broadcast it’s air time. The Tour is typically covered from mid morning until early evening, depending on location. The competition for broadcasting rights in France and internationally are one of the largest sources of budget for the Tour De France and has continued to do so. Through the introduction of live broadcasting the Tour De France continued to gain profit, and success to become one of the most popular sporting events in the world (http://en.wikipedia.org/wiki/Tour_de_France).